Should I Use Free or Paid Ads?
Advertising is a part of business, I know some people wish it wasn’t. Whether you are a small business, entrepreneur or a large company advertising of some sort will be […]
Networking for Potential Clients
Traditionally, with this approach business people attend designated “networking meetings” where they meet other people and exchange business cards in the hope that one of the people they talked to would send some clients their way. Some people may look at it as an "Old School" method but networking done effectively can still work. It's about building relationships and taking that initial introduction to the next level.
Advertising and Social Media Marketing
Social media sites have been offering advertising programs for a while now. Sites like Facebook and LinkedIn provide business owners with the means to promote and reach targeted audiences on their sites. The programs are becoming quite popular because of the results they’re able to deliver. Additionally, it’s a new way to reach your audience and may help you extend your advertising strategy beyond Google.
Diversify Your Marketing
Many business owners will tell you that they experience a lot of fluctuation throughout the year. Some months will have higher profits than other months, there will be an increase in demand for a particular type of product or service one month, and then the next month a different type of product will be in demand.
Why Do I Need to Brand My Products?
There are literally millions of products on the market today. What makes yours stand out from the others? If the answer is nothing, you need to brand your products.
Marketing Mistakes
Business is a combination of talent and hard work. The talent can only take you so far, so begin by doing your homework. Every business benefits from advertising in some form or another.
7 Great Ways to Market a Home Business
One of the greatest challenges of any home based business is bringing in customers. Unlike a physical storefront, with a home based business nobody is going to just "walk by" and make a purchase. You have to be proactive. You have to get your message in front of your customers. You have to draw people in.
How Does Google AdWords Work?
Google AdWords is a pay-per-click advertising system that allows a web publisher to create an ad based on keywords and key phrases. This type of advertising campaign can be an effective method for generating traffic to a website.
10 Ways You Can Monetize Your Blog
A lot of people start blogs without any monetization plan in mind. While that can be corrected, it’s always easier if you’re clear on how you will monetize from the beginning.
True Freedom: Make Your Summer Business Plan of Attack Your Year-Round Approach
Over the last little while, I’ve shared a few tips on getting more done with less time and obviously, our focus has been on keeping things together through the many wonderful distractions of summer.